BrzydUla was a Polish telenovela that premiered on October 6, 2008, on TVN in Poland. The series was an adaptation of the Colombian telenovela Yo soy Betty, la fea. The Polish version told the story of an ugly but smart girl who started to work at the Febo & Dobrzański fashion house, and she fell in love with her boss, Marek Dobrzański. Ula had a sick father, Józef, a teenage brother, Jasiek, and a much younger sister, Beatka. The telenovela also told the stories of Ula’s friends’ and coworkers’ lives. Series was broadcast from Monday to Friday at 17:55 / 5:55PM, replays the next day at 08:00 am and Saturday at 16.40. Series was carried out in HD. HD version of the show was available on the TVN channel HD broadcast takes place in parallel with the issue on the TVN channel.